At the core of Fresnel is a profound conviction that the methodology in funding companies today, and how investors participate in that partnership, is supremely flawed. The idea and mission of a company—fueled by initial passion and boundless energy—is minimized by a predictable investment-industry formula that uniformly follows the same script where management fees are prioritized over the entrepreneur and investor. Our partners, experts-in-residence, and management teams are battle-hardened founders and entrepreneurs who innately thrive on the company journey. By never losing sight of this value system, Fresnel is able to deliver parallel success paths for both investors and entrepreneurs.
The Fresnel team is comprised of founders and entrepreneurs bonded by the singular belief that there is a better and less soul-sucking approach to the traditional private equity and VC model. Collectively we pool the knowledge gained from our previous exit successes, and failures, to ensure our portfolio companies thrive for the long term. Moreover, Fresnel is simply not a group of advisors conferencing in for the occasional meeting to deliver a meaningless word salad of buzz phrases. Instead, everyone in the group is a doer. It doesn’t matter if we need to step in and code to get a software project over the hump, or make sales calls to help launch a new service, or park ourselves in an accounting department to identify how to optimize cashflow. This journey is what excites our team and what our investors have come to expect from Fresnel.
